We are Online and Everywhere

Expanding our advocacy means getting voices out there – our own voice, the voices of our grantee partners, and the voices of women around the world. We supercharged our reach through traditional and social media over the year, both through our merger and through strategic communications campaigns highlighting key issues affecting women on the ground.

As a result, Global Fund for Women’s social media audience grew by over 142,000 followers, with over 100,000 followers on Twitter by June 2014 (and growing!).

Key Campaigns and Media Moments Include:

San Francisco 25th Anniversary Gala: October 2013


We celebrated our 25th Anniversary with a big blast of coverage, showcasing our book, Human. Right., our timeline of the past 25 years in women’s rights, and highlights from our San Francisco gala. We shared images and quotes from the grantees we honored including a live feed from the gala, launched our Instagram channel, and received multiple local media pickups.

Safe World for Girls: February – March 2014


Our campaign to expose and fight against violence against girls, including early and forced marriage, drove unprecedented traffic to our website and doubled our online donations for International Women’s Day. The campaign brought almost 100 new donors to the Global Fund for Women, as well as hundreds of new email subscribers and 6,000 new social followers in just a few weeks. We received thousands of comments, posts, and tweets, responding to the prompt: “I will marry when ________”.

Merger with the International Museum of Women (IMOW): March 2014


As two organizations fused, two audiences became one in a burst of enthusiasm from Global Fund and International Museum of Women supporters and fans. We received media placements via a Reuters news story and a blog post on Alliance, and almost 800 social posts on the merger. Tweets supporting the announcement reached over 1 million Twitter users.

Over 276 schoolgirls kidnapped in Nigeria: April 2014


#BringBackOurGirls was the hashtag of April 2014. Amid all the noise about kidnapped schoolgirls in Nigeria, we posted a story quoting a Nigerian activist who has been pressuring her government to address the outrageous crimes of Boko Haram. This story generated significant attention, and attracted the notice of Madonna, who promoted Global Fund to her many millions of followers.

Helms Amendment Campaign: June – July 2014


In the summer of 2014 we partnered with the Center for Health and Gender Equity (CHANGE) to launch a petition calling on President Obama to clarify the language of the Helms Amendment, which currently prevents women who are raped in conflict from receiving abortions and other medical care. Our social reach surpassed 12.5 million people, and over 50,000 followers engaged with our campaign material. The result: over 12,000 signatures on our petition and a 30-minute meeting at the White House.

Selected Media Highlights

October 18, 2013 | 7x7 SF

Party for a Cause at Global Fund for Women 25th Anniversary Celebration

Aired November 21, 2013 | NBC Bay Area

NBC Bay Area: Bay Area Relief Efforts Continue for Typhoon Haiyan Victims

February 3, 2014 | Alliance magazine

Interview with Musimbi Kanyoro

March 5, 2014 | Reuters

Global Fund for Women and International Museum of Women Merge

March 7, 2014 | Toronto Star

Putting an end to child marriage an 'obligation'; Human rights group calling on governments to secure sexual and reproductive rights to protect girls and women

March 7, 2014 | Huffington Post

The Three Common Needs Of Every Woman (No Matter Where She's From)

March 13, 2014 | The Guardian

Tanzanian women hope for a stronger voice in new constitution

March 13, 2014 | Alliance magazine

What difference will the merger make? Interview with Global Fund for Women’s Board Chair Leila Hessini

April 2, 2014 | Huffington Post

Creativity Fuels Future of Women’s Rights

Aired June 26, 2014 | HuffPost Live

How Can We Protect Women From A Sexual Jihad?

Segment featuring Clare Winterton, Global Fund VP of Advocacy & Innovation, with Yanar Mohammed, Co-Founder and President of Global Fund grantee partner Organization of Women’s Freedom in Iraq

July 2, 2014 | The Nation

June 26, 2014 | Foreign Policy in Focus

Surging Violence Against Women in Iraq

July 2, 2014 | The Nation

It’s Time to Listen to the Voices of Women and Girls

June 12, 2014 | Foreign Policy in Focus (Musimbi Kanyoro, President & CEO of Global Fund for Women and Serra Sippel, President of CHANGE

Changing the Conversation on Sexual Violence in Conflict

May 9, 2014 | Foreign Policy in Focus

Standing Up for Girls’ Education in Nigeria

April 25, 2014 | Foreign Policy in Focus (written with grantee Trans Aid Croatia)

A Banner Week for Trans Rights